"The knowledge gained from Memtime enables us to calculate much better"

Why the digital agency innofabrik relies on automatic time tracking — Interview with Managing Director Dennis Messer

Dennis Messer - Managing Director of innofabrik

Hi Dennis. What is your job at innofabrik — and what kind of company are you?

Dennis: I am the managing director of the digital agency innofabrik, which advises companies throughout Germany in the area of digital business processes and e-commerce. We develop software solutions and support them. In addition, we also operate our own online stores and software for the operation of corona test centers.

Why are exact times important to you?

Dennis: Accurate project times are important for us in order to be able to invoice working times to customers fairly and transparently on the correct projects. In addition, past project times form the basis for future offers, which we can calculate much better using the findings from Memtime.

What problem did you have with time tracking?

Dennis: Before using Memtime, working times were entered into a web-based software. This was regularly forgotten by the team, and it quickly became apparent that it is also very inaccurate to only enter times in the evening — if you have no reliable indicator of which activity took how long that day. Many activities were usually estimated to be too short, which of course led to lost revenue in effort-based projects. In addition, time tracking used to be comparatively time-consuming.

Memtime provides a very good overview of what was done and when through automatic tracking.
Dennis Messer

How was Memtime able to solve the problem?

Dennis: Memtime provides a very good overview of what was done and when by tracking the activities on the PC. Through notes in the calendar or file names, the activities can be assigned very well to customers and projects, even in the evening. Memtime is very easy to use and can be integrated well into everyday business. Thanks to the interface with the agency software MOCO, the integration is also ideal for controlling and accounting.

What doubts did you have before trying Memtime?

Dennis: Very few. After short considerations, it was already clear to us before booking what potential an accurate time tracking offers and that such a solution will have a direct positive effect on billable sales on a daily basis. The license fees thus pay off immediately.

Time tracking has a direct positive effect on billable sales on a daily basis - the license fees pay off immediately.
Dennis Messer

If a friend asked you why they should try Memtime - what would you tell them?

Dennis: Test it for free and convince yourself! The costs pay for themselves through accurate time tracking - and simultaneously it also saves working time through automated tracking.


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